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Move Over Hollywood, No-Glasses 3D Is Taking Over Fast Food Signage – MarketWatch

June 6, 2012

Digital Menu Boards Become Infotainment Boards

FORT LAUDERDALE, FL, Jun 06, 2012 (MARKETWIRE via COMTEX) — Hollywood has been releasing many 3D movies, but until now, 3D has been mainly been limited to the entertainment industry. Zinger Digital Signs, a leading digital signage solution company, has just introduced 3D-video menu boards for quick service and fast casual restaurants. Unlike movies, which require wearing special 3D glasses, Zinger’s 3D menu boards require no glasses, giving customers the “wow-factor” and an element of entertainment.

Now you can walk into a fast food restaurant and see a mouth-watering hamburger literally popping out from the menu board in 3D. Most people have yet to see this technology, which isn’t available for consumers yet. 3D-Video menu boards can make an instant appetizing appeal to the viewer and dramatically increase food sales and brand recognition. And, it could have customers starring at menu boards for longer periods.

Zinger’s 3D digital menu board technology allows restaurants to incorporate video promotions into their menu displays, and instantly update content to account for last-minute product and price changes for a single location or multiple locations, from anywhere in the world. “An operator can have a cross- promotion with a Hollywood 3D movie release, showing 3D clips to customers along with the product promotion. It’s a natural and the 3D creates additional profit opportunities,” states David Bawarsky founder of Zinger Digital Signs.

Zinger packages each solution with all the components and software needed to install and operate the menu boards including displays, mounts, signage players and software. Zinger’s 3D menu board solutions are available in landscape or portrait orientation, with any combination of a linear displays. The menu board solutions makes digital signage easy to install in QSRs, fast casual, coffee shops, concession stands, delis, supermarkets and movie theaters.

The menu board displays are available in 42″ & 55″ and are certified to operate 24/7. The displays come with Philips 3-year advanced exchange warranty. Zinger can also provide installation services and professional 3D content, including 2D to 3D conversions.

Original press release here.

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