Skip to content

BMW 3D film hits cinemas | 3D Focus

May 31, 2012

BMW’s 3D advert for its superbike S 1000 RR has hit cinemas in Germany

Featuring complex high speed squences and heavy CG visuals, the one minute and twelve second film has spent months in post production. It was co-produced by Weisscam who faced the challenge of filming 3D at high speeds

“The challenge was using 3D rigs in combination with the speed of the bike. We had to make sure that the cameras were not shaking, as that would have destroyed the 3D effect. To combat that, we needed to create very special rigs. Driving very fast and shooting 1.000 fps really brought together all extremes!”, says DoP Stefan Weiss.

“There is always the risk, that you maybe don’t get everything you need, or don’t get exactly what’s on the storyboard because once you are shooting many things can happen. But despite the fact this project was very tricky from a technical point of view, we created all the amazing shots we needed with just our cameras.”, says DoP Stefan Weiss.

The high octane 3D commercial, called Equilibrium, can be seen before German performances of Men in Black III and a worldwide release will follow.

You can watch the entire advert (in 2D) and the making of the advert here.

Weisscam are also speeding up the development of the 4K version of its T-CAM thanks to support from crowdfunding.

Original article here.

Advertisements
Leave a Comment

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: